With all the recent news about “apps” you are probably wondering like most CME planners and providers if they should matter to your organization. Are physicians and healthcare professionals using mobile and social media applications? At the same time you might be thinking “if I build it will they come?”

The role of mobile and social media for continuing medical education continues to evolve at fast pace. Powerful new mobile, social and collaborative media technologies can extend the CME experience, help you generate larger audiences for your CME and compliment direct and online communications. Using the right mix of mobile, social and digital solutions can enable you to create exceptional educational experiences.

Sign up for this FREE webinar to learn about ideas and best practices to consider when building a game plan for implementing mobile and social media applications for your CME activities; discover which technologies offer the best solutions to enhance sharing, communication, collaboration and networking; and most importantly how much does a typical solution cost and how to get the maximum return on your social and mobile application investments.

Do you know what mobile and social media applications can do for your brand? If not please click here to register for this free webinar.

Tuesday, August 17th at 3pm CDT - Register Here

A new study, titled "The Growth, Characteristics, and Future of Online CME," was published in the Winter 2010 Issue of the Journal of Continuing Education in the Health Professions. According to the study authors, based on current trends in the use of online education continue, approximately half of all continuing medical education consumed by physicians could be delivered via online means within seven to 10 years! This is especially significant when only 7 percent to 9 percent of CME was delivered online in 2008.

This is not a new statistic or even a surprise but it may be surprising if you knew how many people are not prepared for this shift. More surprising is the fact that those developing online content continue to struggle to generate an online audience for their activities despite the growth of online physician and healthcare professional learning.

How are you developing, distributing, and marketing to generate an online audience for your continuing medical education activities? How will your organization deal with this increasingly important paradigm shift? Join an expert at generating live, online and mobile audiences for continuing medical education providers to learn:

• Why you need to take action now to get your medical education programs properly search engine optimized, marketed and distributed online;
• How to integrate social media strategies and tactics to enhance online participation and completions;
• What you can do to take advantage of the online growth trend and specifically how the new iPad and mobile marketplace will take on an increasingly important role and why it matters in relation to your online presence; and
• What solutions are available to better deliver, manage, and measure online CME.

Click here to register for this free webinar.

Wednesday, August 18th at 3pm CDT - Register Here

Audience Generation webinars are complimentary to attend, but reservations are required – and they often sell out.

We invite you to book a 1 on 1 conference call for a future date if you are unable to attend.

Medical Specialty Society Summer Meetings
August 11, 2010
American Society of Clinical Oncologists
Alexandria, VA
Registration Information Coming Soon

Medical Specialty Society Summer Meetings
August 13, 2010
American College of Surgeons
Chicago, IL
Registration Information Coming Soon

Association for Medical Education in Europe (AMEE)
AMEE 2010 Annual Conference
September 4-8, 2010
Scottish Exhibition and Conference Centre (SECC)
more info...

Leadership Institute
September 23-25, 2010
Hyatt Rosemont
Rosemont, IL
Registration Information Coming Soon

Association of American Medical Colleges (AAMC)
Nov. 5-10, 2010
Washington, D.C.
more info...

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